BTS) as Brand Ambassadors on Brand Image on the Tokopedia Site in Makassar Nur Fitri1*, Nurdin Brasit 2, Samsung, Hyundai, Bank, and others. Based on a press release quoted from the official website of Tokopedia, William Tanuwijaya as the Co-Founder and CEO of Tokopedia stated that the journey and the vision of Bangtan Boys were in line
Atthis point of their career, being an ambassador for fashion brand really means nothing. 2. girlgroupstan21. Icon . Reactions 4,422 Posts 9,587 Guild BLIĐK SQUARE. Apr 19th 2021 #26; And with BTS it isn't one but 3 of the most valued brands. Samsung uses BTS and their songs in ads, keeps playing their ads on TV, McD will have their name
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Vay Tiá»n Nhanh. It is known that South Korean powerhouse BTS is the global ambassador of Samsung. Now, the brand has tapped rapper-producer SUGA for the orchestral version of the Samsung Galaxy brand song 'Over the Horizon'. Known for his spectacular work as a producer for the band and fellow artists, the rapper has now taken another work under his music skills and created a new version of the theme SUGA produces Samsung Galaxy brand song Over the HorizonââI listened to a lot of instrumentals at a young age and Iâve always wanted to make an instrumental track, so the whole process was incredibleâ Suga explained in an accompanying video. âIt was an honor to work on a song that has been part of Galaxyâs 10-year history.âFrom Quincy Jones to Icona Pop, everyone has made their own versions of the song. With SUGA, he added his own elements to it. âThe first sketch didnât take long,â he said, and that he listened to previous versions of it. âI listened to it over and over again [and then] added a string solo and guitar to make it more dramatic and to give it the full grandeur.ââI tried to make my own interpretation while keeping the melody largely the same, for it to resonate with a broader audience,â he added. âLike the title, Over the Horizon,â itâs about going beyond our limits. No one knows what will unfold, but our dreams make us go farther than ever.âAccording to Rolling Stone, "The Unpacked 2021 event marks the next chapter of the popular Samsung x BTS partnership. The group teamed up with the brand on a commercial for the Galaxy S21 Ultra 5G earlier this year and launched a holiday campaign for the Galaxy Buds Live on sale right now for just $109. The group previously unveiled a co-branded Galaxy S20+ 5G and Galaxy Buds+ BTS Edition, featuring the bandâs logo and purple heart iconography among other BTS-inspired themes."BTS' parent company BigHit Music said in a statement, âWe are delighted to offer yet another fresh experience to people all over the world through this partnership with Samsung. Putting his own spin to Over the Horizonâ has been a meaningful experience for Suga as well.âBTS features in the Unpacked 2021 event which marks yet another partnership with Samsung. Through the new campaign ad with BTS' chart-topping song 'Butter' in the spotlight, Samsung unveiled the Galaxy Z Fold3 5G and Galaxy Z Flip3 5G â two foldable READ VMAs 2021 Justin Bieber, Megan Thee Stallion lead nominations; BTS, Doja Cat, Billie Eilish, Drake and Lil Nas X receive 5 nods eachTags BTS, Features, International, K-pop, Monokini, Music, Over The Horizon, Samsung, Song, Suga, technologyBOLLYWOOD NEWS - LIVE UPDATESCatch us for latest Bollywood News, New Bollywood Movies update, Box office collection, New Movies Release , Bollywood News Hindi, Entertainment News, Bollywood Live News Today & Upcoming Movies 2023 and stay updated with latest hindi movies only on Bollywood Hungama.
Image via McDonalds Itâs no secret that once youâre famous, corporations would want to partner with you to help promote their brand images. Thatâs what happened with BTS as the group was involved with multiple brand partnerships, and some are still ongoing to this day. If you see them in different advertisements throughout the day, you know why. While some have complained about brand partnerships equal to becoming âsellouts,â itâs more of a fair partnership as their names will be known to more people. At the same time, having celebrities attached to your brand promotes trust as their credibility helps to assure their fans and potential consumers that the corporation isnât shady or malicious. To prove it, here are 10 of the biggest brand endorsements that BTS was and still is involved with. 10. McDonalds Do you still remember the âBTS Mealâ that McDonaldsâ launched in 2021? This chicken nugget deal was part of a brand collaboration between the fast food joint and the Kpop group. BTS became brand ambassadors for McDondals in 2021 and launched a successful food collaboration. Not only did fans buy the meal, but non-BTS fans sold their crew shirts to those who wanted them. 9. Snickers Speaking of food, BTS was also brand ambassadors for Snickers. This partnership started in August 2022 and was only available in Thailand and South Korea. The wrappers featured titles of some of the groupâs notable songs such as Spring Dayâ and Make it Rightâ and were wrapped in their iconic purple sleeves. According to Dailysmart, Mars Korea CEO, Jeong Seon-woo hoped that these BTS-themed candy bars would lighten the mood due to the pandemic. 8. Coca-Cola The Coca-Cola company has made use of Kpop stars in its advertising campaign. The same can be said for BTS. In 2018, BTS became brand ambassadors for Coca-Cola, just as BLACKPINK is an ambassador for Sprite. According to Yonhap, the group was signed to represent the coke company just in time for the Fifa World Cup in Russia that year. In 2021, Coca-Cola launched a new ad campaign in Asia called âTurn Up Your Rhythm,â where the group did a cover of the 2014 song âJungleâ by X Ambassadors. According to the Coca-Cola Company, this ad campaign is to encourage their customers to transform their day from âdull or idleâ to âmemorable and uplifting ones.â 7. Crocs Crocsâ resurgence in popularity has been larger than ever before. And why not ride the wave by producing a BTS-theme product for your brand. BTS teamed up with the popular footwear brand to release the BT21 x Crocs collection. These shoes featured the cartoon characters from BTSâs Line Friends collaboration â BT21, as well as a limited edition classic clogs featuring the characters and the groupâs signature colors. This collaboration is still ongoing so grab a pair while you still can. 6. Puma Speaking of shoes, BTSâs first footwear collaboration was with Puma in 2015 before they became popular in the west. Since then, theyâve been featured in advertisements that were aired in South Korea and released a handful of product collaborations such as PUMA Turin x BTS and PUMA x BTS Basket. According to Puma believed that BTS would help push the brandâs image of courage, determination, confidence, and joy to the younger generation. 5. Visit Seoul Not only was BTS brand ambassadors for companies, but they were also ambassadors for their home country. In 2017, BTS teamed up with Visit Seoul and released a song titled âWith Seoulâ where they expressed their love for their countryâs capital city. Their brand partnership continued in 2018 when the group released the âLive Seoul like I doâ campaign, where each member showcased different activities you could do when visiting the country. Maybe BTS could help you plan your next trip to South Korea as the borders slowly open up. 4. UNICEF Asides from big product brands, BTS was also ambassadors for huge organizations such as UNICEF. In 2017, the group launched the âLove Myselfâ campaign, to help stop violence against children. This campaign raised over billion Korean Won $ million USD since December 2021. This is just one of the positive efforts that this K-pop group did as youth ambassadors and made an impact when it comes to important youth social issues. 3. Samsung In 2020, BTS partnered up with Samsung to help promote their next line of phones. Forbes reports that their first collaboration with the phone company was to help connect fans gain access to their global art project that was only accessible to a few cities. Since then, they were part of multiple advertising campaigns for new products such as the Galaxy Z Flip4 and launched their BTS-themed Galaxy Buds. BTS is probably Samsungâs biggest weapon if they want to dominate the mobile market, especially if they want to convince consumers to buy their flip phones. 2. Hyundai 2018 was also the year when BTS partnered up with Hyundai to promote its various vehicles. In their first brand endorsement campaign, the group promoted Hyundaiâs flagship SUV at the Los Angeles Auto Show. Later in 2020, the group was part of Hyundaiâs âsustainable earthâ campaign by promoting their electric cars during the 2020 Grammy Awards. It seems like their partnership isnât likely to stop. In 2022, Hyundai launched its âGoal of the Centuryâ campaign. The group released a remastered version of their song âYet to Comeâ as their campaign theme. The goal was to promote Hyundaiâs mission for sustainability, just in time for the 2022 Fifa World Cup. 1. Louis Vuitton No brand endorsement is complete until you have signed up for a luxury brand. Thatâs exactly what happened in 2021 when BTS signed to be Louis Vuittonâs House Ambassadors. According to their announcement on Instagram, they were signed due to their âpositive influence.â In that same year, BTS was featured during the Louis Vuittonâs Menâs Fall Winter 2021 Fashion Show, where members wore the brandâs newest designs by Virgil Abloh. BTS has been involved with multiple brand endorsements in the past and will continue to sign up with new companies in hopes to maintain their relevancy. At the same time, itâs to help cooperate to send a positive message to their followers and consumers. About the author Erielle Sudario Erielle Sudario is a Digital Producer for We Got This Covered. Outside of work, she's either DM'ing a 'Dungeons and Dragons' campaign, playing video games, or building keyboards. Erielle holds a Bachelor of Communications Degree specializing in film and journalism from Western Sydney University and a Graduate Diploma in Radio and Podcasting from the Australian Film, Television, and Radio School. More Stories by Erielle Sudario
Published By Shrishti NegiLast Updated June 09, 2023, 1934 ISTSeoul, South KoreaThe K-pop group approximately makes Rs 288 crore band makes millions in record sales every year for endorsing brands like Samsung, Coco Cola, and many is not just a music band but they are a movement, With their flamboyant dance and melodious vocals, the all-boy band has successfully managed to reign the pop world. Not only are they winning hearts, but they are also suggested to be the richest South Korean boy bands ever. With endorsing brands like Samsung, Coco cola, and many others, they make millions in record sales every year. As of 2023, they are suggested to be $ billion Rs 288 crore every year, as per Alita Experience. The portal also claims only the base salary of the seven members is about $16 million annually around Rs 130 crore. Here we have compiled details of each memberâs net RMRM Rap Monster aka Kim Namjoon is the leader of the group, who doesnât only raps but also writes and act acts as a record producer for BTS. When it comes to his solo venture he has already released two mixtapes RM 2015 and Mono 2018. Last year, he surprised ARMY with his first-ever full-length studio album Indigo. Such is his artistic impact that RM was appointed as the Public Relations Ambassador for South Koreaâs Ministry of National Defence Agency on June 1. In the month of March, he was also announced to be the newest brand ambassador for the fashion label Bottega Veneta. According to Celebrity Net Worth, his total net worth is suggested to be $20 million around Rs. 164 crore.BTS JinJin aka Kim Seokjin is the eldest member of BTS who has released multiple solos including Epiphany and Moon. His biggest collaboration happens to be with Coldplay for the single The Astronaut. Before enlisting in the army, Jin became the brand ambassador of the ramen brand Jin Ramyun. The company has already released two commercials featuring the BTS member. Celebrity Net Worth estimates the annual income of Jin to be $20 million around Rs. 164 crore.BTS SugaSuga aka Min Yoongi kick-started 2023 representing the latest menswear for Valentino and in April he took on the role of an NBA Ambassador. Suga has two mixtapes Agust D 2016 and D-2 2020 in his kitty along with a solo album titled D-Day. South China Morning Post highlights Sugaâs net worth to be between $23-$25 million around Rs. 200 crore.BTS J-HopeBefore enlisting in the military, J-Hope dropped his first solo album Jack in the Box. His first solo mixtape Hope World was released in 2018, while his 2019 track Chicken Noodle Soup made him the first member to hit the Billboard Hot 100 chart as a soloist. J-Hope represents the fashion label Louis Vuitton and has an annual income of $24-$26 million around Rs. 215 crore, as per South China Morning JiminJimin has been named the global brand ambassador for two famous fashion labels Dior and Tiffany & Co. He recently hit massive headlines with the release of his solo album Face. Jiminâs net worth is also reported to be $20 million around Rs 164 crore, as per Celebrity Net JungKookJeon Jungkook is the maknae aka the youngest member of the all-boy band. With being the brand ambassador for Calvin Klein, Jungkook has multiple solo tracks in the pipeline including Euphoria, Begin, and My Time. Along with this, his collaboration with Charlie Puth for Left and Right also turned out to be a massive hit. If a report by Pinkvilla is to be believed, then Jungkookâs net worth is suggested to be $24 million around Rs 198 crore.BTS VThe creator of âI purple youâ, V aka Kim Taehyung has bagged the title of the Worldâs most handsome man multiple times. V has three solo tracks including Singularity and has also appeared on the soundtrack of K-dramas Hwarang and Our Beloved Summer. Dominating the world as a global Celine boy, according to Financial Express, he is said to have a net worth of $20 million around Rs 164 crore. Shrishti Negi, Senior Correspondent, reports on the Indian film industry, with a focus on gender. Her areas of expertise are Bollywood, in...Read More
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